Best Buy is charging an extra $100 for full-price iPhone X

According to multiple sources, the available Apple iPhone X preoders were gone in ten minutes. Now most cell phone carriers and Apple are projecting that shipping will be delayed five to six weeks due to popular demand. The new iPhone X starts at $999 for the 64gb version the 256gb model is $1149. If you’re really desperate to have one ASAP, sellers are already posting theirs on eBay at a slightly higher cost.

Media: Wochit Tech

(Bloomberg) — Best Buy Co., the retail giant and one of Apple Inc.’s most important sales channels, is charging consumers an extra $100 for the already pricey iPhone X.

Customers who on Friday began purchasing iPhone X models ahead of the Nov. 3 release date noticed that Best Buy is charging $1,099 for base model configurations and $1,249 for models with more storage. Apple’s comparable prices are $999 and $1,149. Best Buy confirmed that the higher pricing is intentional and defended the decision by saying the higher cost is due to the multiple iPhone X purchasing options available on its website.

“Our prices reflect the fact that no matter a customer’s desired plan or carrier, or whether a customer is on a business or personal plan, they are able to get a phone the way they want at Best Buy,” Danielle Schumann, a company spokeswoman, said in an email. “Our customers have told us they want this flexibility and sometimes that has a cost.”

Apple declined to comment on Best Buy’s iPhone X pricing strategy. The X is the first iPhone model to cost $1,000.

Best Buy’s higher pricing is specific to the full upfront price of the phones. The retailer’s price is the same as Apple’s quoted price for customers who use a carrier installment plan, which divides up the cost of the phone across several months.

  • An attendee takes a photograph of an Apple Inc. iPhone X during an event at the Steve Jobs Theater in Cupertino, California, U.S., on Tuesday, Sept. 12, 2017. Apple Inc. unveiled its most important new iPhone for years to take on growing competition from Samsung Electronics Co., Google and a host of Chinese smartphone makers. The device, coming a decade after the original model, is Apple's first major redesign since 2014 and represents a significant upgrade to the iPhone 7 line. Photographer: David Paul Morris/Bloomberg Photo: David Paul Morris, Bloomberg

Photo: David Paul Morris, Bloomberg

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An attendee takes a photograph of an Apple Inc. iPhone X during an event at the Steve Jobs Theater in Cupertino, California, U.S., on Tuesday, Sept. 12, 2017. Apple Inc. unveiled its most important new iPhone for years to take on growing competition from Samsung Electronics Co., Google and a host of Chinese smartphone makers. The device, coming a decade after the original model, is Apple’s first major redesign since 2014 and represents a significant upgrade to the iPhone 7 line. Photographer: David Paul Morris/Bloomberg less

An attendee takes a photograph of an Apple Inc. iPhone X during an event at the Steve Jobs Theater in Cupertino, California, U.S., on Tuesday, Sept. 12, 2017. Apple Inc. unveiled its most important new iPhone … more

Photo: David Paul Morris, Bloomberg

Best Buy is charging an extra $100 for full-price iPhone X

Best Buy’s website said the phone will ship by Dec. 15. Apple said deliveries of the iPhone X may take as long as six weeks.

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